Scope: Campaign creative. Digital activation.
Bravura
An agent of change.
Bravura provides financial software solutions for major businesses around the world. Our role was to help position Bravura as ‘an agent of change’ and encourage prospective clients to ask themselves whether they were ready for the impact which technology and automation would soon deliver in asset management.
Intelligent stories.
We developed a campaign and content which inspires the audience to consider where they can take their business, by embracing the changes new technology brings and viewing disruption as an opportunity rather than a threat. We tell intelligent, human-based stories centred around helping clients to embrace change. All with a clear, compelling call to action: “Change is coming, am I ready”.
One of a series.
The activity encompassed online ads, landing pages, thought leadership articles, video and social posts, all combining to build awareness and help generate leads. This is one of a series of campaigns we’ve successfully delivered for Bravura in the UK and South Africa.
“Working with Tayburn has been a great experience. Their team is highly creative, they work swiftly and efficiently and we have always received excellent feedback from our stakeholders. We look forward to continuing our collaboration with them.”
Clarissa Lulli – Campaign Manager